Dax is spot on.
Read More →sent this to the team today
— dax (@thdxr) March 10, 2026
everything great comes from being able to delay gratification for as long as possible
and it feels like we're collectively losing our ability to do that pic.twitter.com/HlIpY86eJn
You've probably heard someone quote Norm Kerths' Prime Directive during a retrospective
Regardless of what we discover, we understand and truly believe that everyone did the best job they could, given what they knew at the time, their skills and abilities, the resources available, and the situation at hand.
In my experience, engineering teams doing their best at that time inevitably end up having to shoehorn features as requirements change or new information becomes available.
In this post, I'll discuss why great products need strong foundations.
Read More →It can be a struggle, endlessly trying to convince your organisation to believe in your ideas and vision.
In this post, I'll share how I managed to do this.
Read More →In 2015 I was hired by Cambridge University Press to develop a web application providing digital access to over 35,000 books and 1.5 million journal articles, consolidating several smaller sites. The application would go onto have over 2 million users a day and generate £65 million in revenue per year.
It was a fantastic technical learning opportunity, but it was our culture and approach to product development that would teach me the most important lesson of all.
Read More →